Melissa has over 30 years of experience leading transformational B2B and B2C branding and integrated marketing initiatives that drive customer engagement, growth and shareholder value. She has held executive positions at several renowned global brand consultancies, managed corporate marketing and branding for a fintech innovator, and advised numerous global leaders including IBM, UPS, Nike, American Express, J&J, and United Way. Melissa holds an MBA from The Wharton School.